How much does an AI agent for an online store cost?
Find out what an AI agent for an online store costs, which data it checks and when it passes an order to a person. Review UTIO’s official prices.

If your team searches through emails for orders so it can respond to each customer, the cost of an AI agent for an online store depends on the channel, the integration and the scope of the process. The price applicable to UTIO should be checked on its official pricing page.
In summary:
- An AI agent for an online store can answer questions about order status, delivery times and returns when it has the necessary information.
- The agent must identify the customer and locate the order before communicating its status. It must not invent a date or confirm a delivery that is not shown in the data.
- UTIO’s price should be checked on the official pricing page. Any price must be published as a starting price, excluding VAT and with the date it was checked.
- When the order cannot be found, the information is contradictory or the customer requests an exception, the agent must pass the case to a person.
Price is only one part of the decision. It is also worth checking which data the agent can access and which cases it must refer to the team.
What Can an AI Agent Say About an Order?
An AI agent can answer questions about an order’s status, preparation, shipping, delivery times, issues and return conditions when it has up-to-date information from the store and follows clear rules to distinguish verified data from anything a person needs to review.
In practice, the agent can:
- Tell the customer whether the order has been received, is being prepared, has been shipped or has been delivered.
- Explain the stated preparation or delivery timeframe.
- Report an issue recorded during shipping.
- Explain the conditions that apply to an exchange or return.
The response must be based on the available data and the store’s policies. If the agent cannot verify a date, status or condition, it must say so and avoid promising an outcome. The e-commerce vertical lets you set up these queries as a specific customer service process, rather than treating them as general questions for a chatbot.
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See the voice agentHow Does the Agent Know Where Each Order Is?
The agent knows where each order is when it receives data from the online store, management system or an authorised integration: it identifies the customer using the details they provide, locates the order and checks its status before replying, without someone having to search through emails manually.
Before activating it, the store must confirm:
- Which system contains the actual status of each order.
- Which data the agent can access and with what permissions.
- What information it must request from the customer to locate the order.
- Which statuses, time frames and changes it can communicate.
- Which cases it must send to a person.
The agent should not say that an order has been dispatched, delivered or delayed if that information does not appear in an authorised source. If enquiries arrive by email, the UTIO Email agent can centralise that channel and apply the defined rules to identify each case. The specific integration and available data must be verified before promising an automatic order status check.
How Much Does an AI Agent for an Online Store Cost?
The price of an AI agent for an online store cannot be stated here without checking the current official pricing: it depends on the product purchased and the process requirements, such as the customer service channel, access to order data, implementation and usage volume.
To calculate the cost, separate these items:
- The fee for the agent and the channels it will use.
- Access to order data and integration requirements.
- Configuration of responses, policies and handovers.
- Implementation carried out by your team or by a provider.
The official pricing page is the reference for publishing any amount with “from”, excluding VAT and with the date checked. If you want UTIO to prepare the configuration, review the implementation packages and check what each one includes before comparing quotes. It is not enough to assess the conversation: the cost also depends on whether the agent can access real order data and act according to your store’s rules.
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What Happens When the Order Cannot Be Found or There Is an Issue?
If the agent cannot find the order, detects conflicting information or receives a complaint that requires human judgement, it must explain the limitation, request the necessary information, record or classify the issue and pass the conversation to a person. It must not make up order statuses or delivery dates, or make decisions about refunds.
The workflow must distinguish between three cases:
- Information is missing: request only the details needed to locate the order.
- The details do not match: explain the discrepancy and avoid confirming a status.
- There is a complaint or exception: record the reason and refer the case to the responsible team.
The store must define what happens next: who receives the issue, which details are retained and when a person must respond. If the conversation starts on WhatsApp, the WhatsApp agent can keep using that channel while the team reviews the case. The agent must not promise address changes, refunds or compensation if it cannot verify them or does not have authorisation to carry them out.
What Does an Online Store Need to Automate These Enquiries?
An online store needs to define order statuses, shipping and return timeframes and policies, identify which data the agent can access, choose the support channels and set clear rules for handing each case over to a person when appropriate.
Before activating the agent, prepare this information:
- Frequently asked questions: write answers about order preparation, shipping, delivery, exchanges and returns.
- Order statuses: name each status and explain what it means for the customer.
- Policies: collect the current shipping, return, refund and exchange terms.
- Data sources: specify where the agent should look up the order and what information it can share.
- Channels and handovers: decide whether it will handle enquiries by voice, WhatsApp or email, and when it should hand the conversation over to a person.
It is also useful to separate informational answers from actions that require human review. The agent can explain a policy, but an exception, a refund or a change of address must follow a defined rule. If you need to prepare the agent using the information on your website, you can use UTIO Studio.
Frequently Asked Questions
Can the agent reply on WhatsApp and by email?
It can reply on WhatsApp and by email if those channels are part of the contracted configuration and it has the necessary rules and data. The store must define which enquiries it handles on each channel, what information it can provide and when it must pass the conversation to a person. The response must not rely on assumptions about the order.
Can it handle a complete return without human intervention?
It can explain the returns policy and collect the initial details, but a complete return may require human intervention. The store must decide whether the agent only provides information, classifies the request or starts a process. If there is an exception, a pending refund or a complaint, the case must be passed to a person.
What information should the customer provide to locate an order?
The agent should request the information the store has defined to identify the order and check that it belongs to the customer. It can normally request an order identifier and any additional information needed for verification. If the details do not match or are not enough to locate the case, it should ask for clarification or pass the conversation to a person.
Can a person review the conversation when the agent passes on the case?
A person should be able to receive the case with the information collected by the agent, provided this feature is included in the channel and system configuration. Before signing up, it is advisable to confirm what history is retained, what information about the issue is stored and how the team receives the conversation that has been passed on.
What happens if the customer wants to change the delivery address?
The agent must not confirm an address change without checking whether the order allows this modification and which rules the store applies. It can record the request and explain the next step. If the order has already been shipped, the details are contradictory or the change requires authorisation, it must pass the case to a person.
Find out how UTIO can handle order enquiries for your online store.